Complete view of your marketing activity from different perspectives.
You will not waste time integrating data from different sources or formats.
The information will be reliable and updated. You will have access to the data history.
You will be able to dedicate your time to understand, analyze and contribute value.
You will turn knowledge into marketing actions.
You will make better decisions that will impact on the turnover
One of the biggest marketing challenges is to know the impact of the marketing and sales activity on the business. We will only be able to optimize the marketing activity if we know what works and what does not work. Where to invest and where not.
Dashboards help us visualize large volumes of data from different related sources (transactional, communications, customers, social …). Focused on discovering insights, making decisions and improving productivity.
From the specific needs of the different users we define the objectives, kpis, the dimensions of the information, the elements to be visualized (graphs, tables, lists, maps …) and the elements of context.
Common functions of dashboards are the Filters / Exclusions application, creation of pivoting tables, Alerts, integration with Machine Learning, export to MSExcel, Maps, Bookmarks, Annotation Comments, Predictions and Prescriptions …
Dashboard Accountants
Dashboard Campaign Segmentation
Dashboard Campaign Results
Integral Marketing Dashboard
Products and Pricing Dashboard
Dashboard Data quality
Sales Funnel Dashboard
Competition Dashboard
Market & Research Dashboard
Reports
Maps Area of influence of a Point of Sale
Competition Maps
Routes Maps
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